Designing a Digital Guest Experience

Kettering's patients expect an extremely high standard of care and their Digital Guest Experience team is tasked with providing technological solutions to match.


  • Persona Development
  • Market Research
  • Technical Validation

Project Overview

Navigating hospital systems can be a challenge, from finding a doctor to scheduling an appointment, even finding the right location can be overwhelming. To help reduce these pain points, we partnered with the Digital Guest Experience team at Kettering to design a mobile companion application for both guests and patients of their network.

Understanding The Problem

Kettering’s Digital Guest Experience team is tasked with implementing technologies to help Kettering maintain a delightful experience for their patients but they’re bombarded with new technologies every day. Sifting through new technologies can be overwhelming and Kettering reached out to Ascend to help them get a better understanding of what features should be included in their new app.


241 Taylor St. Suite 130 Dayton, OH 45402